What Are SEO Services?

SEO services cover the tasks needed to grow organic search traffic: keyword research, technical audits, on page optimization, content writing, and link building. Agencies typically bundle these into monthly packages rather than selling each piece separately, since the tasks reinforce each other and none of them work well in isolation.

Specialized versions exist too, including local SEO for map pack visibility, enterprise SEO for large multi site companies, and technical SEO for crawl and speed issues. Before buying, ask exactly which of these are included in a quoted retainer, because scope varies enormously between agencies charging similar monthly prices for very different work.

For the content piece specifically, agencies now use an SEO platform built for agencies to research and publish that work at a page a day.